March 29, 2012 by Greg Moriarty
When you think about all the websites that vie for our attention in the course of a typical day (email, news, banking, etc.), a site dedicated to health benefits usually does not rank at the top of the list. While we at Healthx pride ourselves on creating a functional and visually appealing website, often the struggle for us and our clients is getting the end users to use it. This causes the word “engagement” to be passed around a lot at our offices. A lot of our time and energy is spent on asking ourselves how we can effectively maximize the use of our platform, thereby encouraging self-service and reducing calls to our clients’ customer service centers.
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March 28, 2012 by Healthx Marketing
Fort Wayne, Ind. – March 28, 2012 – As consumer engagement becomes increasingly important in healthcare, NoMoreClipboard.com today announced an agreement with Healthx, Inc. to provide best-in-class personal health records (PHRs) to health plans and employers.
The addition of the NoMoreClipboard PHR will add value to Healthx self-service communication and data integration portals that serve more than 130 payer organizations and 39,000 groups. “More than 12 million individuals use our applications to enroll in health plans, manage benefits and improve their health and wellness,” said Mitch Hansen, Healthx Executive Vice President. “Adding the NoMoreClipboard PHR to our cloud-based offering enables our health plan and employer clients to provide a valuable tool to their covered populations – helping them organize, manage and share their family health information.”
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March 26, 2012 by Healthx Marketing
March 26, 2012 – Indianapolis, IN – According to a newly released infographic by healthcare solutions company Healthx, the rising trend in mobile healthcare apps is here to stay.
Healthx, which recently released its own mobile app to help healthcare payers connect with members, found that mobile apps in general have been downloaded almost 11 billion times since their introduction to the market. Specifically, the healthcare app market is gaining particular speed, with experts forecasting 142 million downloads by 2016.
The proliferation of healthcare apps can be credited to the way smart phone usage has skyrocketed in recent years. Last year, for the very first time, smartphone and tablet shipments to the U.S. exceeded those of desktop and notebook shipments. Furthermore, almost 75 million Americans reported owning a smartphone last year.
This technology shift has, in turn, revolutionized the way people consume healthcare information. Remote patient monitoring services using mobile networks is expected to become a nearly $2 billion market by 2014. Experts also predict mobile will become the most popular way of accessing the internet by that same year. Such statistics generate a promising atmosphere for upcoming changes in the U.S. care management model, including Accountable Care Organizations (ACO) and Patient Centered Medical Homes (PCMH).
The above evidence is what spurned the recent release of Healthx’s mobile app, currently helping several payers discover new ways to engage members in their healthcare. Healthx released the mobile infographic to shed light on current technology fluctuations that are affecting the mobile and healthcare industries.
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March 20, 2012 by Ani Young
A recently published study found that the inclusion of online applications can increase or at least help maintain health plan enrollment numbers.
The research, which looked at the online enrollment of California’s Medicaid program for children, identified a 14% spike in overall enrollment immediately following the implementation of the web applications.
The online tools aim to make the enrollment process smoother for applicants, including automatic error checking and determining the relevance of application questions. In fact, researchers conducting the study concluded that some members wouldn’t have even registered at all if it weren’t for the efficacy of the new integrated healthcare solutions.
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February 28, 2012 by Ani Young
Health plans rank very poor in customer service, according to a recent study conducted by the research firm Temkin Group.
The report picked apart 206 organizations spread across 18 different industries. Not only did healthcare customer service falter; it placed dead last.
The survey focused on three main service criterion: Does the company meet consumers’ needs? How easy is it for consumers to do what they are trying to do? How do consumers feel about their interactions with companies?
Although the dismal feedback wasn’t necessarily shocking, it is certainly a wake-up call for healthcare payers struggling with client retention and customer satisfaction. As veterans of the industry, we’ve heard these pains time and time again.
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