Health care payers need to expand beyond typical channels to bring information to members. Those organizations that use digital channels to reach members in their preferred method, shape behaviors and improve outcomes, while watching the per member benefits increase.
The right combination of digital tools can help you ensure consistency in positive member experiences, data accuracy, and meet NCQA requirements, all while eliminating significant overhead and facilitating healthier choices in your member base. By changing an internal culture that’s focused on manual, paper-based processes to a platform designed to support the natural workflow of care management, financial gains and efficiencies can be realized.
The Healthx Member Portal facilitates the migration away from dependence on call centers and paper mail in favor of low-cost, highly traceable digital communications. It enables payers to send EOBs, reminders, and other data using multi-modal communication methods such as voice, email, or SMS/text. The integrated multi-modal communications program helps drive the migration process, and can then be utilized for proactive communications that help companies achieve greater member satisfaction, improve provider relations, and better healthcare outcomes.
What about your business?
What are your call center and paper mail costs per member?
Do you have a solid feel for how more effectively you could track and manage your member relationships with digital and measured marketing solutions?
What is the opportunity cost of not utilizing a multi-modal communications solution to help you drive member behavior and achieve higher NCQA ratings?